Summary: Healthcare / Optical & Eye Care / Digital Marketing

Job Details

  • Deadline: November 20, 2026
  • Location: Dar es Salaam, Tanzania
  • Employment Type: Full-Time (1 Open Position)

Job Description

Marketing Officer at SIKAF EYE CARE

Marketing Officer

Company / Clinic

SIKAF EYE CARE

Location

Dar es Salaam, Tanzania

Industry

Healthcare / Optical & Eye Care / Digital Marketing

Job Type

Full-Time (1 Open Position)

Eligibility

Female candidates only (Age limit: Below 30 years)

Application Deadline

November 20, 2026

Job Overview

SIKAF EYE CARE is seeking a creative and target-driven

to lead its brand awareness and customer acquisition initiatives in Dar es Salaam. The position is responsible for managing all social media accounts, creating engaging visual/written content, running paid digital ad campaigns, building institutional B2B partnerships, and coordinating promotional activities to boost clinic sales and service outreach.

Key Responsibilities

Social Media Management

Oversee day-to-day operations across all social channels, including Instagram, Facebook, TikTok, and WhatsApp Business.

Content Planning & Creation

Develop, design, and execute engaging multimedia content and promotional campaigns tailored to optical care services.

Digital Advertising

Plan, manage, and optimize paid digital marketing ads and targeted campaign budgets.

Strategic Partnerships

Identify, negotiate, and establish strategic corporate partnerships with companies, healthcare facilities, and local institutions.

Campaign Execution & Reporting

Organize customer engagement events and promotional activities; monitor campaign metrics and prepare periodic marketing performance reports.

Requirements & Qualifications

Education

Diploma or Bachelor’s Degree in Marketing, Business Administration, Mass Communication, or a related field.

Experience

Proven experience in social media management, digital marketing, and end-to-end content creation.

Technical & Platform Skills

Deep understanding of digital advertising tools, copywriting, content scheduling, and audience management across Instagram, Facebook, TikTok, and WhatsApp Business.

Core Competencies

High creativity, strong analytical and reporting skills, excellent written and verbal communication, and the ability to work independently to meet marketing targets.

How to Apply

Interested and qualified female candidates should submit their updated Curriculum Vitae (CV) / Resume via email to:

📧

[email protected]

Target Position

How to Apply

Application link: Apply for this job